The A.I. Casino breaks down A.I., machine learning, and deep learning into five unique use cases—sound, time series, text, image, and video—and also reveals how casino marketing executives can utilize this powerful technology to help them more finely tune their marketing campaigns, better segment their customers, increase lead generation, and foster on strong customer loyalty.

Today, “Personalization”—the process of utilizing mobile, social, geo-location data, web morphing, context and even affective computing to tailor messages and experiences to an individual interacting with them—is becoming the optimum word in a radically new customer intelligence environment.

The A.I. Casino explains this complex technology in simple to understand terms and then shows how marketers can utilize the psychology of personalization with A.I. to both create more effective marketing campaigns as well as increase customer loyalty.

The A.I. Cruise Line breaks down A.I., ML, and deep learning into five unique use cases -- sound, time series, text, image, and video. It reveals how marketing executives can utilize this powerful technology to help them more finely tune their marketing campaigns, better segment their customers, increase lead generation, and foster stronger customer loyalty.

The A.I. Cruise Line explains this complex technology in simple to understand terms, then shows how marketers can utilize the psychology of personalization with A.I. to both create more effective marketing campaigns as well as increase the share of customer wallet. Pearson also reveals how to create a platform of technology that seamlessly integrates an EDW and real-time streaming data with social media content. Analytical models can then be built on both commercial and open-source technology to better understand the customer, thereby strengthening the brand and, just as importantly, increasing ROI.

The A.I. Marketer breaks down A.I., machine learning, and deep learning into five unique use cases—sound, time series, text, image, and video—and also reveals how marketing executives can utilize this powerful technology to help them more finely tune their marketing campaigns, better segment their customers, increase lead generation, and foster strong customer loyalty.

Today, “Personalization”—the process of utilizing mobile, social, geo-location data, web morphing, context and even affective computing to tailor messages and experiences to an individual interacting with them—is becoming the optimum word in a radically new customer intelligence environment. The A.I. Marketer explains this complex technology in simple to understand terms and then shows how marketers can utilize the psychology of personalization with A.I. to both create more effective marketing campaigns as well as increase customer loyalty.

The A.I. Hotelier is a hotel that takes into account how a patron who walks through the door of a hotel resort, or onto a hotel bus, or is even driving down I-15 toward Vegas will affect every facet of the hotel's operations. It follows a customer before arrival, through his or her entire stay, then keeps tabs on them once they leave. From the moment of first contact, when the hote's systems capture an IP Address, through capturing the social ID, to understanding the social activity, all the way through to the patron card sign up process so that the casino can understand gaming and commerce behavior.

The A.I. Hotelier helps hotel executives ensure that every visitor to their property, no matter how big or how small, will so enjoy their experience that, once they leave, they will be only thinking one thing - how great it will be once they return.

The A.I. Retailer breaks down A.I., machine learning, and deep learning into five unique use cases—sound, time series, text, image, and video—and also reveals how marketing executives can utilize this powerful technology to help them more finely tune their marketing campaigns, better segment their customers, increase lead generation, and foster strong customer loyalty.

Today, “Personalization”—the process of utilizing mobile, social, geo-location data, web morphing, context and even affective computing to tailor messages and experiences to an individual interacting with them—is becoming the optimum word in a radically new customer intelligence environment.

The A.I. Retailer explains this complex technology in simple to understand terms and then shows how marketers can utilize the psychology of personalization with A.I. to both create more effective marketing campaigns as well as increase customer loyalty.

The A.I. Sports Book explains this complex technology in simple to understand terms and then shows how sports book marketers can utilize the psychology of personalization with A.I. to both create more effective marketing campaigns as well as increase customer loyalty.

The A.I. Sports Book reveals how AI technology can help shape the customer journey. The book details how the five types of analytics—descriptive, diagnostic, predictive, prescriptive, and edge analytics—affect not only the customer journey, but also just about every operating function in a sports book. An IoT-connected sports book can make its operations smart. Connected devices can help with inventory optimization, labor management, marketing, and customer experience, as well as keep its data centers green and its energy use smart. Social media is no longer a vanity platform, but rather it is a place to both connect with current customers as well as court new ones.