The analytics powerhouse SAS is finding its vaunted place atop the analytics pyramid challenged, not just by their typical acronymed competitors — SAP, IBM, EMC, HDS, and the like — but also by the simpler visualization toolmakers like Tableau, Qlik, and Alteryx, who are muscling their way into the mix. These companies offer tools that include data blending, associative engines, and in-memory technology that allows business users to access complete data sets at the touch of a button. These companies offer less complex analytical solutions, but such things as market basket analysis or simple decision tree networks can be created with them and the costs associated with them can be one quarter or one-fifth of what the top echelon analytics providers charge.

Intelligencia can help its clients understand the rapidly evolving analytics market so they buy just the right amount of analytics for their unique needs. ROI must be considered when it comes to purchasing analytics and we can show you what's available in the market, as well as what should be avoided. Our clients call us 'trusted advisors' and we wear that moniker with great pride.  


The unique drag-and-drop workspace within Alteryx allows users to run workflows as they are being developed in order to instantly access and process data. This allows for continuous enhancements and refinements to the workflow and data results. Additionally, users can view data anywhere within a created workflow stream as a table, map, graph, or other visual representation.

Alteryx Designer is written mostly in C# and executes the workflows through a local instance of the Alteryx Engine. In an Alteryx Server deployment, the Scheduler interface component within Alteryx Designer allows users to schedule workflows to be executed at predetermined times or specific recurring intervals. The Scheduler then communicates with the Alteryx Service where jobs are queued for execution at the appropriate time. Additionally, users may use Alteryx Designer to publish their workflows, apps, and macros to the Alteryx Analytics Gallery where others can have access to running or downloading them.



The FinTech industry is one of today's most robust industries right now and data is at the center of it. Alteryx provides financial services institutions deeper insights through fast data preparation and blending, easy-to-use analytics, and simple ways to share analytics with decision makers. Access and blend all your data, structured, unstructured, and semi-structured to get one unified picture of the customer.


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Customer Analysis

Alteryx used as a customer analysis tool to define a retailers database. Customer analytics is a process by which data from customer behavior is used to help make key business decisions via market segmentation and predictive analytics. This information is used by retailers for direct marketing, site selection, and customer relationship management.


Some of our recent workflows.


Alteryx Designer Advanced

Alteryx Designer Advanced


+852 5196-1277 HK

+853 6616-1033 Macau

505 Hennessy Road, Suite 613, Causeway Bay, HK

Rua da Estrela, No. 8, Macau


Intellligencia is a Hong Kong- and Macau-based software consulting company that works specifically in the hospitality, gaming, fintech, esports, manufacturing, retail, sports betting, and travel industries. Although located in Asia, we work with clients as far away as North America, Mexico, India, Armenia, Australia, and the Philippines.


Address: 505 Hennessy Road, #613, Causeway Bay, Hong Kong

Phone: +852 5196 1277




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